Interviews By: Blue Bear Creative
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The Food Marketing Nerds Podcast is an interview series were we talk shop with the best minds in the CPG Marketing and Restaurant Marketing.

You’ll learn actionable insights on everything from growing your food brand to product development and the importance of social media from the thought leaders who make it happen on a daily basis.

For those of you looking to strengthen your brand strategy to differentiate yourself in a crowded market, this episode is a gold mine for creative inspiration. 

On the show, we’ve got Fred Hart, partner and Creative Director of Interact, one of top branding and packaging design firms in the food and beverage industry, and they’re based in our home state of Colorado – so bonus points in my book. 

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On the podcast today, we’ve got Rich Hope, CMO of one of the fastest growing restaurant brands in the country, Jersey Mike’s.

At over 1,200 locations (and counting), we talk about the catalysts for the growth behind Jersey Mike’s. You’ll get a peak behind the curtains about how they’re adjusting to account for underlying changes in the market.

Jersey Mike’s has nailed it when it comes to serving up a great product,

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cpg marketingWe’re changing gears a little bit in today’s episode, and I think you’ll really enjoy it. On the show, we have Barr Hogen, owner of Barr-None Consulting, and we’re talking about developing food products with an approach that sets you up for success.

Barr is a product development consultant with an extensive background in creating healthy, and delicious food and beverage products. In today’s episode,

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In this episode, we’re chatting with Matt D’Amour, CEO of Yumbutter, about how he built his B Corp from the ground up, increasing his ability to make a positive impact on the world. Matt’s story is one of benevolence, but it’s also a great lesson in scaling a food startup and scrappy CPG marketing.

scaling a food startup

Starting with only $900 and zero industry experience, Matt and his business partner launched the business,

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Today’s episode is a little longer than usual, but it’s well worth taking the time to listen. Richard Cran, former VP of Marketing at Jack in the Box, is on the show discussing the new era of advertising and how to capitalize as a growing brand. Get ready, because he’s about to drop some serious advertising and branding wisdom on you.

jack in the box facebook campaignRichard’s resume would make Don Draper jealous. Throughout his career,

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On the show today, we have Marie Miller, who handles social media and public relations for Four Peaks Brewing Co. out of Tempe, Arizona. Marie is going to be answering questions around social media marketing for CPG brands, which is a constantly evolving topic.

Marie brings a cool perspective to the table because she’s not only marketing for a brewery with multiple restaurant locations, but also a CPG brand with distribution all over the country.

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