What does challenging food industry norms in the CPG industry really take?

Some might say time, or creativity, others might say strategy. The guest in this episode would likely say, “all of the above”. If you’vestubbs barbecue suace scott jensen never heard of Scott Jenson before this, then surely you’ve heard of his first food startup, Stubbs BBQ.

Scott Jensen is a true serial entrepreneur in the food industry.

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“We were lucky to be told early on to take our time, be strategic and make sure that we have the right items in the right stores.”  Lizzie Ackerman on the strategy behind Birch Benders’ success.

Lizzie Ackerman is the COO ofBirch Benders – one of the fastest growing, bootstrapping food startups in Colorado. Having their big launch at Expo West in 2014, Birch Benders went from being in just 20 stores to now over 5000 – quite the increase in distribution in less than two years.

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